Signs spell out sexy

Seduced by not-so-subtle suggestions, an artist typesets signs into sculptures. David Kramer saturates himself with the overindulgence of pop culture, despite an underlying skepticism. It's this constant negotiation that generates a need to create. In his own words:

"I love the excessiveness of cultural iconography and yet I totally mistrust it. I am easily seduced by the sexiness of the simplest marketing strategy and hate myself for being so easy."

[via]