Hitting at the heart-strings of Shake Well Before Use, a shyly seductive Swiss girl slinks her way into fashion.
"The last person you would ever imagine creating the sweet yet perverted Locher's line, is an innocent Swiss girl, straight out of "The Sound of Music"."
Locher's, the Paris-based boutique, finds influence in found objects and flea markets across Europe. Digging through drawers may be somewhat of a specialty for the designer, Nicole. With one hand in grandma's handkerchiefs and another in 'classy' porn collections, this sex kitten of a sewer creates an interesting household hybrid. With tshirt titles like "No Time to Fuck", "Insatiable Little Thing", "I Love Porn", and "Just Good Boys Get Presents", it's hard to say no.
"To counterbalance the elegance and antiquity of the embroidery, she adds the playful charm of a dirty saying embroidered into every shirt."
Ah, a woman after my own heart. The last person you would ever imagine creating the sweet yet perverted Shake Well Before Use, is...
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a nod and a wink
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